19-20-21
OCTOBER 2025

Debunking the Digitalisation v Automation Myth

Full program

Debunking the Digitalisation v Automation Myth

Tom Peire, CEO - Four Pees

Monday 09 October 2023
icons8-watch Created with Sketch. 13:30-14:00
Seminar room

‘Digitalisation' and 'automation' are terms you see everywhere, yet they often cause confusion. And the line between 'workflow' and 'automation' is blurring, creating another source of misconceptions. In his presentation, Tom Peire, CEO of Four Pees, dismantles these myths and clarifies the nuances between digitalisation and automation, only to reveal, thanks to years of expertise, the essential elements of a successful automation project.


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